Starline Security needed a brand that would communicate what it stands for; "Quality Service Value". Wanting to target the higher end of the market, the brand would need to be clean and contemporary, while conveying a sense of pure professionalism.

The colours were kept fresh, and the use of turquoise aids in creating a sense of warmth and trust. All of the photographic imagery promotes outdoor living and a lifestyle where there isn't a need to worry about the home. A strong brand was created that is now generating results in sales.